CEOs acknowledge the expertise and importance of chief marketing officers and their role in helping the company grow, yet there’s still a strategic disconnect in the C-suite. Here’s how to close the gap. Source: McKinsey Analyzing the CEO–CMO relationship and its effect on growth
In this episode, Wharton experts speak with economist and author, Seth Stephens-Davidowitz.…Read More Source: Knowledge @ Wharton Author of “Who Makes The NBA?”
Generative AI was a core topic at the annual connectivity conference—but so were 5G APIs, talent, and the industrial internet. Source: McKinsey McKinsey’s key takeaways from Mobile World Congress
Tired of running into paywalls, walled-off spaces and the broken promise of an open internet? Hunch cofounder Chris Dixon shares why a return to the decentralized internet is key to protecting businesses and consumers. Source: McKinsey Author Talks: Chris Dixon on how to reshape the digital landscape
Intel’s chief diversity & inclusion officer talks about the way the DEI landscape has changed over the last five years.…Read More Source: Knowledge @ Wharton Employees Have Specific Expectations Around Inclusive Work Environments & Culture
Professor Nancy Rothbard explains how mentors and sponsors can impact women’s careers.…Read More Source: Knowledge @ Wharton Sponsorship vs. Professional Mentoring for Women Leaders | Nancy Rothbard
The coauthor of the classic book Getting to Yes has new advice on how to negotiate, designed for a world that feels more conflicted than ever. William Ury, cofounder of Harvard’s Program on Negotiation, has come to learn that the biggest obstacle in a negotiation is often yourself—not your opponent. Ury, who also coined the term Read more about To Negotiate Better, Start with Yourself[…]
Generative AI tools can shorten physical product design life cycles significantly and spark innovation, but the knowledge and discretion of design experts are necessary to mitigate potential pitfalls. Source: McKinsey Generative AI fuels creative physical product design but is no magic wand
Sharpen your problem-solving skills the McKinsey way, with our weekly crossword. Each puzzle is created with the McKinsey audience in mind, and includes a subtle (and sometimes not-so-subtle) business theme for you to find. Answers that are directionally correct may not cut it if you’re looking for a quick win. Source: McKinsey The Read more about The McKinsey Crossword: CEO Priorities | No. 170[…]
Research co-authored by Wharton’s Serguei Netessine examines how discussing nonmaterial and material ESG factors in companies’ earnings calls influences their overall worth. …Read More Source: Knowledge @ Wharton How Does ESG Emphasis Impact a Company’s Value?