With alternate energy sources gaining traction, the region’s future rests on the quality of its human capital, says Navin Valrani, CEO of Arcadia Education. Source: Knowledge @ Wharton Why Education Is the Key to the MENA Region’s Future
The EU wants to help content creators and publishers gain more money and rights, but its new directive could hurt platforms and the overall online ecosystem. Source: Knowledge @ Wharton Is the EU’s New Copyright Directive Too Complex to Work?
Pricing models, scalability and regulatory restraints are top issues of concern as tech firms line up their IPOs. Source: Knowledge @ Wharton The IPO Market Heats Up: What Investors Need to Know
Fintech is smashing old business models on its way to crowning new rulers in the world of money. Source: Knowledge @ Wharton How Fintech Is Revolutionizing Financial Services
Nicholas Pearce, clinical associate professor at Kellogg School of Management, says too many companies and individuals go about their daily business without a strong sense of purpose. He argues that companies that are not simply profit-driven are more likely to succeed and that the same goes for people. He says individuals who align their Read more about 677: Why People — and Companies — Need Purpose[…]
Many of the largest and most reputable news outlets in the world are using or dabbling in AI to expand their coverage. But as journalism robots proliferate, concern about their impact is growing. Source: Knowledge @ Wharton Will AI Save Journalism — or Kill It?
Since 2008 my friend Alex and I have been brewing dark funky saisons. Each year we come up with a new concept, usually involving dried fruit and/or spices. We’ve been a bit lax the last couple years, the ninth iteration was brewed a year ago, and neither of us has bottled our share yet. Read more about Dark Funky Saison – A Retrospective[…]
A no-deal Brexit could force more layoffs, plant closures and relocations among U.K. automakers, say experts. Source: Knowledge @ Wharton Why the U.K. Auto Industry Is Stalling Over Brexit Risks
PPC marketing is something you’ve probably come across in some form or another. The paid channel advertising landscape is worth hundreds of billions of dollars. In 2011, the ad-supported Internet contributed more than $500 billion to the United States economy. Holy smokes. That’s a lot of spend. The numbers alone tell us that this Read more about Find Customers With PPC Advertising[…]
The Keyword Planner is the one must-have tool for any Google Ads campaign so you can find profitable keywords. You’ll learn how to add “seed keywords” that help you uncover hidden gems, how to interpret the information the tool gives you, and how to estimate how much traffic you’ll receive from a particular keyword. Read more about How to Use the Google Ads Keyword Planner[…]