How can digital technology speed up gender equality?

Asia Pacific economies could increase their collective GDP by $4.5 trillion a year by 2025—or the equivalent of adding an economy the combined size of Germany and Austria every year—by accelerating progress towards gender equality, write Anu Madgavkar, Kweilin Ellingrud, and Mekala Krishnan in Equals. Source: McKinsey How can digital technology speed up gender Read more about How can digital technology speed up gender equality?[…]

How to Get More Email Subscribers Without Annoying Your Website Visitors

With so many new content marketing strategies out there today, it can be tempting to look past your email list. After all, how important can it be? To say the least, email marketing is crucial. It needs to remain part of your core marketing foundation. Research shows that 99% of consumers check their emails every single Read more about How to Get More Email Subscribers Without Annoying Your Website Visitors[…]

Homegrown Sour Beer: Cherry, Raspberry, Blackberry, and Mulberry

I’ve brewed a surprising number of beers with ingredients grown on our .1 acres of Washington, DC. Including hops, cherries, juniper, ground ivy, mulberries… and recently fermented acorns! Rather than showcase a single ingredient though, I wanted to brew an estate beer with five ingredients grown and harvested on our land! The extent of the influence of Read more about Homegrown Sour Beer: Cherry, Raspberry, Blackberry, and Mulberry[…]

How to Correctly Manage Customer Testimonials to Increase Your Brand Credibility

Establishing credibility is important for all businesses. There are only so many brand names today that speak for themselves. I’m referring to global giants such as Apple, Nike, and Walmart. In these instances, consumers know those companies are legitimate. But the rest of us need all the help we can get to establish our credibility. Read more about How to Correctly Manage Customer Testimonials to Increase Your Brand Credibility[…]