Philadelphia’s Office of Innovation and Technology is creating a roadmap to ensure the long-term coordination of its wide-ranging projects. Source: Knowledge @ Wharton Laying the Groundwork: Philadelphia’s Strategic Approach to Becoming a Smart City

By now I’m sure you realize how important Instagram is for your business. Every day your audience gets bombarded with many different pictures and videos showing up on their timelines. That’s why I’ve told you in the past that you need to write captions that drive engagement. But nobody will read your captions if the Read more about The Top 15 Apps to Edit Your Instagram Photos and Videos Like a Pro[…]

In his recent book, Steve Wallace chronicles his journey to create a gourmet chocolate company in Ghana. Source: Knowledge @ Wharton The Quest to Make the World’s Best Chocolates

Artificial intelligence brings human-like understanding to machine systems to increase efficiencies. But a broader, more realistic approach is needed, says tech guru Vishal Sikka. Source: Knowledge @ Wharton Why AI Needs a Broader, More Realistic Approach

Today’s philanthropists are increasingly coming from the younger generation and they expect their giving to have a real and measurable impact, according to a new book. Source: Knowledge @ Wharton How the Next Generation Is Changing Charitable Giving

The Uber-Waymo case sheds light on the cutthroat world of technology-based businesses and the race to produce the next big thing. Source: Knowledge @ Wharton Uber’s Waymo Settlement: Why the Road Isn’t Clear Yet

Our latest annual Consumer Sentiment Survey, which now includes 28,000 shoppers in 29 countries, revealed surprising trends with implications for US retailers and consumer-product manufacturers. Source: McKinsey More Americans feel financially secure, but they’ve learned new shopping habits

New research from Wharton is changing the way investors are looking at the valuation of businesses by taking a closer look at the worth of those firms’ customers. Source: Knowledge @ Wharton Why Customer Retention Lies at the Heart of Corporate Valuation

Do your conversion rates need a boost? Nobody has a conversion rate that’s 100%. I think it’s safe to say that no matter how successful your company is, your conversions can always be improved. Recognizing this is half the battle, but you’ll need to actually implement some changes if you want to see an increase. Read more about How to Get More Converisons by Optimizing Your Checkout Process[…]

All countries will feel the impact of automation, but at different speeds and in different ways. In this podcast, McKinsey Global Institute looks at its likely impact in China, Europe, and India. Source: McKinsey How will automation affect economies around the world?