How to Increase Sales Conversions with Retargeting Strategies

Everyone wants more sales. Regardless of your industry or current situation of your company, increased conversions will help your business grow and prosper. But wanting higher sales conversions and actually getting them are two different things. Sure, your advertising team probably has various content marketing strategies in place. It’s important you have a proper grasp of Read more about How to Increase Sales Conversions with Retargeting Strategies[…]

613: Controlling Your Emotions During a Negotiation

Moshe Cohen, a senior lecturer at Boston University’s Questrom School of Business, says you can’t take the emotion out of a negotiation. After all, negotiations revolve around conflict, risk, and reward — which are inherently emotional. Instead of sidelining your feelings, understand them. Cohen explains how to understand your triggers and use your emotions and Read more about 613: Controlling Your Emotions During a Negotiation[…]