How China became a digital leader

More businesses in China are putting digital technologies at the heart of their operations and strategy. These digital forces can potentially shift and create 10% to 45% of industry revenue in China by 2030, write Jonathan Woetzel, Jeongmin Seong, and Kevin Wei Wang in Fortune. Source: McKinsey How China became a digital leader

8 Tactics to Increase Sales with Video Content

All businesses can benefit from more sales. Whether your company is thriving or struggling to get by, a sales surge can help you get more cash in the bank. If your current marketing strategies aren’t working or growing stale, I’ve got a solution for you. Produce more video content. Regardless of your industry, videos can do Read more about 8 Tactics to Increase Sales with Video Content[…]

606: Box’s CEO on Pivoting to the Enterprise Market

Aaron Levie, the CEO of Box, reflects on the cloud storage company’s entry into the enterprise market. He was skeptical about pivoting away from consumers, and it was challenging. But by staying disciplined with the product and deeply understanding market trends, they’ve made the strategic shift from B2C to B2B work. Source: Ideacast 606: Read more about 606: Box’s CEO on Pivoting to the Enterprise Market[…]