The Latest SEO Trends You Should Ignore

The Latest SEO Trends You Should Ignore Given that Google changes its search algorithm 500-600 times each year, it’s not surprising marketers get confused sometimes. Speculations about the latest SEO trends run rampant and are a breeding ground for many myths. For this reason, it’s sometimes difficult to tell fact from fiction. Of course, the Read more about The Latest SEO Trends You Should Ignore[…]

Building trust-based relationships in pharma

Building trust-based relationships in pharma Belén Garijo, member of the executive board of Merck and CEO of Merck Healthcare, touches on the industry’s outlook and how her company is positioning itself for the future. Belén Garijo, member of the executive board of Merck and CEO of Merck Healthcare, touches on the industry’s outlook and how Read more about Building trust-based relationships in pharma[…]

588: When Startups Scrapped the Business Plan

588: When Startups Scrapped the Business Plan Steve Blank, entrepreneurship lecturer at Stanford, UC Berkeley, and Columbia, talks about his experience of coming to Silicon Valley and building companies from the ground up. He shares how he learned to apply customer discovery methods to emerging high technology startups. And he explains why he believes most Read more about 588: When Startups Scrapped the Business Plan[…]

China’s digital economy: A leading global force

China’s digital economy: A leading global force China is already more digitized than many observers appreciate and has the potential to set the world’s digital frontier in coming decades. China is already more digitized than many observers appreciate and has the potential to set the world’s digital frontier in coming decades. Source: McKinsey China’s Read more about China’s digital economy: A leading global force[…]

How 3-D printing will transform the metals industry

How 3-D printing will transform the metals industry The role of 3-D printing in today’s metal market is quite small. But additive manufacturing could offer big benefits if several challenges are overcome. The role of 3-D printing in today’s metal market is quite small. But additive manufacturing could offer big benefits if several challenges are Read more about How 3-D printing will transform the metals industry[…]

Think You Got Hit by the Google Fred Update? Here Is What to Do

Think You Got Hit by the Google Fred Update? Here Is What to Do Arguably, the biggest Google algorithm shakeup of 2017 occurred on March 8. Of all things, it was called…Fred. The sheer randomness of the name and the massive drop in traffic that many sites experienced have left a lot of marketers scratching Read more about Think You Got Hit by the Google Fred Update? Here Is What to Do[…]

Reshaping ‘retail-tainment’ in the Middle East and beyond

Reshaping ‘retail-tainment’ in the Middle East and beyond Alain Bejjani, CEO of conglomerate Majid Al Futtaim, shares his perspectives on retail’s future and on his own leadership journey. Alain Bejjani, CEO of conglomerate Majid Al Futtaim, shares his perspectives on retail’s future and on his own leadership journey. Source: McKinsey Reshaping ‘retail-tainment’ in the Read more about Reshaping ‘retail-tainment’ in the Middle East and beyond[…]