The Customer Growth Indicator: How to win the battle for initial consumer consideration

The Customer Growth Indicator: How to win the battle for initial consumer consideration New research reveals how businesses can attract customers when it counts most: at the beginning of their decision journey. New research reveals how businesses can attract customers when it counts most: at the beginning of their decision journey. Source: McKinsey The Read more about The Customer Growth Indicator: How to win the battle for initial consumer consideration[…]

The great remake: Manufacturing for modern times

The great remake: Manufacturing for modern times For manufacturers, modern times require not only modern methods but also a modern take on performance insights that have endured for decades. For manufacturers, modern times require not only modern methods but also a modern take on performance insights that have endured for decades. Source: McKinsey The Read more about The great remake: Manufacturing for modern times[…]

Here's what central bankers should really be focusing on at Jackson Hole

Here’s what central bankers should really be focusing on at Jackson Hole The extraordinary measures taken over the past 10 years by central banks, financial regulators, and bank executives themselves have made the global financial system more robust, write Susan Lund and Eckart Windhagen in Fortune. The extraordinary measures taken over the past 10 years Read more about Here's what central bankers should really be focusing on at Jackson Hole[…]

Reimagining capitalism to better serve society

Reimagining capitalism to better serve society Capitalism has not kept pace with evolving societal needs, leaving more and more of the world’s population behind with respect to wealth creation and prosperity. It may be time for a change. Capitalism has not kept pace with evolving societal needs, leaving more and more of the world’s population Read more about Reimagining capitalism to better serve society[…]

A smarter way to jump into data lakes

A smarter way to jump into data lakes An agile approach to data-lake development can help companies launch analytics programs quickly and establish a data-friendly culture for the long term. An agile approach to data-lake development can help companies launch analytics programs quickly and establish a data-friendly culture for the long term. Source: McKinsey Read more about A smarter way to jump into data lakes[…]

How to Choose the Right Color Schemes for Your Ecommerce Shop

How to Choose the Right Color Schemes for Your Ecommerce Shop It seems crazy, doesn’t it? Something as abstract as color can influence the decisions people make. I’m not just talking about everyday decisions, but those with real consequences for your business. I mean the kind that impact your bottom line. That’s not an unfounded Read more about How to Choose the Right Color Schemes for Your Ecommerce Shop[…]

When B2B buyers want to go digital—and when they don’t

When B2B buyers want to go digital—and when they don’t New research indicates where to focus digital investments so that they will reap rewards in online and face-to-face channels. New research indicates where to focus digital investments so that they will reap rewards in online and face-to-face channels. Source: McKinsey When B2B buyers want Read more about When B2B buyers want to go digital—and when they don’t[…]

How to make sure your digital transformation succeeds

How to make sure your digital transformation succeeds Successful digital transformations require clarity, urgency, and planning. Jürgen Meffert, co-author of Digital @ Scale, explains how it’s done. Successful digital transformations require clarity, urgency, and planning. Jürgen Meffert, co-author of Digital @ Scale, explains how it’s done. Source: McKinsey How to make sure your digital transformation succeeds