Hit or myth? Understanding the true costs and impact of cybersecurity programs Cybersecurity is a critical but often misunderstood aspect of companies’ technology infrastructures. Here’s how business and technology leaders can ensure that important corporate assets remain safe. Cybersecurity is a critical but often misunderstood aspect of companies’ technology infrastructures. Here’s how business and technology Read more about Hit or myth? Understanding the true costs and impact of cybersecurity programs[…]

Industrial aftermarket services: Growing the core OEMs may find untapped goldmines in aftermarket services by strengthening their core business in parts, repair, and maintenance. OEMs may find untapped goldmines in aftermarket services by strengthening their core business in parts, repair, and maintenance. Source: McKinsey Industrial aftermarket services: Growing the core

Using people analytics to drive business performance: A case study A quick-service restaurant chain with thousands of outlets around the world is using data to drive a successful turnaround, increase customer satisfaction, and grow revenues. A quick-service restaurant chain with thousands of outlets around the world is using data to drive a successful turnaround, increase Read more about Using people analytics to drive business performance: A case study[…]

How to Use Social Listening to Create Viral Content Viral content is inherently unpredictable. You could have two similar pieces of content—with one receiving thousands upon thousands of shares and the other languishing in obscurity. In that regard, there’s no magic formula that will enable you to create viral content on command. It’s not like Read more about How to Use Social Listening to Create Viral Content[…]

How will same-day and on-demand delivery evolve in urban markets? Delivery start-ups have struck a chord with consumers. But brick-and-mortar retailers and parcel services could still compete by playing to their strengths. Delivery start-ups have struck a chord with consumers. But brick-and-mortar retailers and parcel services could still compete by playing to their strengths. Source: Read more about How will same-day and on-demand delivery evolve in urban markets?[…]

Why your call center is only getting noisier Investing in digital solutions to reduce call volumes and costs may not pay off if customer experience isn’t central to the effort. Investing in digital solutions to reduce call volumes and costs may not pay off if customer experience isn’t central to the effort. Source: McKinsey Read more about Why your call center is only getting noisier[…]

Creating value through sustainable design Companies can promote sustainability by following good design practices to provide innovative and aesthetically pleasing solutions for customers and users. Companies can promote sustainability by following good design practices to provide innovative and aesthetically pleasing solutions for customers and users. Source: McKinsey Creating value through sustainable design

A business leader’s guide to agile Agile promises rapidly evolving software and substantial business benefits, but it requires new habits from everyone: from IT and from business partners. Agile promises rapidly evolving software and substantial business benefits, but it requires new habits from everyone: from IT and from business partners. Source: McKinsey A business Read more about A business leader’s guide to agile[…]

How to Use Surveys to Hook More Customers What’s the number one goal of content marketing? Besides the obvious answer of generating leads and making conversions, it’s maximizing engagement. Content marketing thrives on engagement! You want your audience to take an active interest in your content and interact with your brand. This typically comes in Read more about How to Use Surveys to Hook More Customers[…]

The CEO’s guide to competing through HR Technological tools provide a new opportunity for the function to reach its potential and drive real business value. Technological tools provide a new opportunity for the function to reach its potential and drive real business value. Source: McKinsey The CEO’s guide to competing through HR