A smart home is where the bot is

A smart home is where the bot is Within a decade, our living spaces will be enhanced by a host of new devices and technologies, performing a range of household functions and redefining what it means to feel at home. Source: McKinsey A smart home is where the bot is

Rethinking pharma productivity

Rethinking pharma productivity Many companies’ efforts to do more with less have stalled. Six situations present opportunities for executives to reignite programs that optimize efficiency and cost. Source: McKinsey Rethinking pharma productivity

8 Techniques That Helped Me Improve My Writing During Ten Years of Blogging

8 Techniques That Helped Me Improve My Writing During Ten Years of Blogging Epic copywriting is an integral part of driving traffic and making conversions. Smashing Magazine even states that “it’s not uncommon for proper copywriting to increase search traffic by 50 percent and conversion rates by 30 percent.” But being a great copywriter requires more Read more about 8 Techniques That Helped Me Improve My Writing During Ten Years of Blogging[…]

558: Collaborating Better Across Silos

558: Collaborating Better Across Silos Harvard Law School lecturer Heidi K. Gardner discusses how firms gain a competitive edge when specialists collaborate across functional boundaries. But it’s often difficult, expensive, and messy. The former McKinsey consultant is the author of the new book, “Smart Collaboration: How Professionals and Their Firms Succeed by Breaking Down Silos.” Read more about 558: Collaborating Better Across Silos[…]

A Step-by-Step Guide to Producing a 3,000-Word Article on Any Topic

A Step-by-Step Guide to Producing a 3,000-Word Article on Any Topic Creating long-form content is one of the best things you can do for your online marketing strategy. Long-form content that passes the 3,000-word mark blurs the line between an article and a guide, making it a unique type of content. It’s detailed, but it’s Read more about A Step-by-Step Guide to Producing a 3,000-Word Article on Any Topic[…]