How to Win on Facebook: 8 Lessons Learned From Analyzing 1 Billion Posts

If you want to know what works when it comes to marketing, you need to study the competition. This includes the tough competition, but the weak competition as well. By doing this, you can determine why the best succeed, and why the others fail in their efforts. To do so effectively, you need to Read more about How to Win on Facebook: 8 Lessons Learned From Analyzing 1 Billion Posts[…]

7 Ways to Make Your Brand and Content More Likable

Do your readers love you? Do they at least like you? These are serious questions even if they sound like questions you’d ask about your friends in grade school. People have more choice than ever before. Within 22 seconds, they can find 2-3 other blogs in your niche to read. Within just a few searches, Read more about 7 Ways to Make Your Brand and Content More Likable[…]

Maple Bourbon Adam Tasting

Maple imperial stouts… so hot right now. Like coconut last year, mole a few years ago, and whiskey-barrel-aged before that (not that any of those have gone anywhere). Maple syrup is a comparatively mild flavor, difficult to showcase in a flavorful style without resorting to “natural” flavorings or fenugreek. Founders Canadian Breakfast Stout was the first to Read more about Maple Bourbon Adam Tasting[…]

Agility

Explores the paradox of combining speed and stability to achieve agility. Also, describes how Chinese leaders are navigating the country’s shifting economic environment. Source: McKinsey Agility