Marketing professor Jonah Berger explains how virtual influencers can build trust with consumers.…Read More Source: Knowledge @ Wharton What Makes Virtual Influencers Effective?

We don’t always take the time to see our parents as people, but after her mother’s death, one writer embarks on a journey to both celebrate and understand her mother’s life. Source: McKinsey Author Talks: An extraordinary ordinary life

Companies globally say they see room for improvement in governance, risk, and compliance (GRC), a new McKinsey survey shows. But a few are bucking the trend with smarter, more effective capabilities. Source: McKinsey Governance, risk, and compliance: A new lens on best practices

Women are increasingly recognized as the new face of wealth, but industry players have yet to fully capture the growth opportunity presented by the rising share of assets controlled by women. Source: McKinsey The new face of wealth: The rise of the female investor

As new business challenges and realities emerge, leaders must revisit how, when, and where they are spending their time and energy. Source: McKinsey Don’t get stuck in a rut—update how you operate

Biopharma companies are under pressure to boost their output, but complex, fragile production processes are holding them back. AI and analytics could offer a cure for the industry’s ills. Source: McKinsey Human–machine harmonization to upgrade biopharma production

A new report, Sporting Goods 2025, explores key themes that will shape the market and highlights consumer trends that could represent paths to growth. Source: McKinsey How the sporting goods industry can turn uncertainty into opportunity

Wharton experts speak with Seth Partnow, NBA data science manager at theScore.…Read More Source: Knowledge @ Wharton NBA Playoffs With Seth Partnow

Wharton professor of finance explores the strategic ambiguity and long-term implications of U.S. trade tariffs.…Read More Source: Knowledge @ Wharton The Trade War Playbook: Tariffs, Uncertainty, and U.S. Economic Policy

Renowned business leader John Chambers says AI disruption is this generation’s internet revolution. Source: McKinsey Lead or lag: CEOs must embrace AI at full speed