a collection of things from across the internets
Marketing your business is expensive. Coming up with customer acquisition strategies that won’t break the bank can be a challenge. Acquiring a new customer can cost you six or seven times more money than retaining your current customers. But you can get new customers without having to spend much money. Using your existing customers to help Read more about How to Get Your Customers to Recommend Your Brand to Others[…]
Want to jump straight to the answer? The best business broker for most people is Business Exits. Whether you’re an existing business owner that wants to sell your company or a savvy entrepreneur seeking the next investment opportunity, business brokers ensure you have the best possible experience throughout the transaction. The best business brokers Read more about Compare The Best Business Brokers[…]
Human-to-human connections are the heart and soul of business. At the end of the day, you’re dealing with people — your company is solving problems, alleviating pain points, and providing delightful customer experiences. Revenue is something that happens as a byproduct of a sound business model and a positive customer experience. Storytelling is a Read more about How to Tell Your Brand’s Story[…]
My parents like to tell a story from my childhood. When I was a toddler they would put me in the backseat of the car in a child’s car seat when they would take me somewhere like to the store or to a friend’s house. When we would drive down the highway, I would Read more about The Complete Guide to Building Your Personal Brand[…]
To help you choose the right branding partner, we reviewed 39 of the best branding agencies. We then narrowed that list to the top 11 by analyzing their areas of expertise, adaptability, post-project support, communication styles, creativity, and portfolio. Our comprehensive methodology, extensive research, and vigorous elimination process ensures that every agency we recommend Read more about Top 11 Best Branding Agencies: Recommendations You Can Trust[…]
In childhood, we exhibit an innate understanding of target audiences by asking one parent for a treat, knowing the other will refuse. We choose the one most likely to say yes because it’s the easiest way to get to the end goal. Though this example is simple, the process of pinpointing a target audience Read more about How To Define Your Target Audience[…]
If you want to jump right into selling your business, Business Exits is a great place to start. You’ve decided to sell your business—now what? The process of selling a business can feel overwhelming, especially if you’ve never been through it before. Between the timing of the sale, the logistics, and a whole lot more, there Read more about How to Sell Your Business[…]
The latest Wharton-Jacobs Levy “Best Paper” shows fund managers a way to isolate mispricing of securities to weigh the role of risks. …Read More Source: Knowledge @ Wharton Finding the Model That Captures Investment Risks, but Not Mispricing of Assets
During a recent LinkedIn Live event, a panel of Wharton experts noted that the fallout from Silicon Valley Bank’s failure will likely be contained within the commercial real estate sector. Much, however, depends on the Fed’s rate moves, they said.…Read More Source: Knowledge @ Wharton Fallout from the Banking Crisis: What’s Ahead?
From Theranos to Enron, we can’t get enough of corporate scandals. We also can’t get enough of the intriguing people who perpetrate them. But instigators of fraud are not all Disneyesque villains chasing money and power at any cost, says DePaul University accounting professor Kelly Richmond Pope. She studies white-collar crime and finds that Read more about A Forensic Accountant on How Companies Can Avoid Fraud and Scandal[…]