Wharton experts speak with Cait Lamberton, marketing professor at Wharton, about her new book.…Read More Source: Knowledge @ Wharton Cait Lamberton, Author of Marketplace Dignity

Wharton professor discusses the steady fertility decline over the last decade and what impact it will have on the labor force.…Read More Source: Knowledge @ Wharton What Impact Will the Fertility Rate Decline Have on the Labor Force?

Tools for collaborating online—email, instant messengers, videoconferencing apps, cloud storage, and so many others—have become the norm for most of us. But few leaders have taken the time to learn the best ways for their teams to use these ever-present tools. Tech at Work is a four-part special series from HBR IdeaCast. Join senior Read more about Tech at Work: How to Get the Most out of Digital Collaboration Tools[…]

Global travel is back and buzzing. More regional trips, newly emerging travelers, and a fresh set of destinations are powering steady spending. Source: McKinsey Now boarding: Faces, places, and trends shaping tourism in 2024

As global tourism grows, it’s crucial for destinations to be ready. How can the tourism ecosystem prepare to host unprecedented volumes of visitors—while also managing the challenges? Source: McKinsey Destination readiness: Preparing for the tourist flows of tomorrow

Tourism and hospitality companies have transformed over the past decade. Here’s a look at trends related to accommodations and experiences. Source: McKinsey Six trends shaping new business models in tourism and hospitality

A survey of travelers reveals disparate desires, generational divides, and a newly emerging set of traveler archetypes. Source: McKinsey The way we travel now

Source: McKinsey A microscope on small businesses: The productivity opportunity by country

Do TV commercials featuring diverse actors help increase sales? Wharton’s Zhenling Jiang tests this idea in her latest study on mortgage ads.…Read More Source: Knowledge @ Wharton Why Representation Matters in Marketing

In this Nano Tool for Leaders, Stefano Puntoni and Bart De Langhe, authors of “Decision-Driven Analytics,” explain how to get the most out of your data.…Read More Source: Knowledge @ Wharton Better Decisions with Data: Asking the Right Question